Facebook custom audience provides you with an easy to use way of marketing and advertising your business. You can target your audience by age, gender, location, and other unique factors. By viewing specific demographics you can target your audience to specifically interest you. This type of marketing is becoming increasingly popular with businesses of all sizes. In this article I will discuss how to create a Facebook custom audience for your marketing efforts.
Facebook Custom Audience provides some of the most powerful targeting available on the internet today. By viewing specific demographics you can target your audience to specifically interest you, like people that have visited your site, people that have downloaded your app, or other people that have joined your page. It is easy to create Facebook custom audiences with Facebook Connect, and you can find out more about how to contact list the Facebook Social Ads team to help you with this option.
There are several different ways to use Facebook ad ads to reach people with the same interests as you. The first way is through the “Like” feature. Whenever you “Like” something on Facebook you are creating a link back to your webpage or site. You can also specify a group you belong to or a business. So if you belong to a group “atheists” you can include the link to your webpage/site/app/brand.
Another way to use Facebook custom audience targeting is through the use of the “argeting” feature. You can target your audience based on their age, sex, location, browsing habits, and many other factors. You can even create unique targeting options for people that have recently bought a certain product from you, were you have sent out mail to them, received mail from you, etc. targeting allows you to reach people in unique ways.
The third way to use Facebook custom audiences is through the use of the “click create ad” option. When you go to the “Advertising” section you will see an option for “targeting your ads”. Select this option and you will be able to choose from a variety of options. Each option will create a new group of custom audiences that you can use to place ads on Facebook. When you select a group you want to advertise to, you will be given a chance to choose an audience. This is a great way to create many custom audiences because you will be targeting people that are already interested in what you have to offer.
So if you want to advertise on Facebook with the use of Facebook custom audiences and targeting, you will need to put in time building an email list, an opt-in list, or a website with content appealing to your customers. If you put in the effort to build an email list with targeted messages, provide value to your customers, provide them with access to additional products and services, and display your customer data as helpful information, you can attract customers through Facebook and reach many more of them than you would with any other method. Remember to be patient with your customers and they will reward you with repeat business and loyal customers.